BOUND BY WATER
While the SIC pedigree is deeply rooted in racing, downwind paddling and surf, we realize that people paddle for infinitely more reasons. Paddling is for just about everyone. We all started as beginners on the ocean, a lake or a river. For most of us, we were introduced to the sport through a friend who had found their passion.
Yes, at SIC we do like going fast. However, we also love sharing this transformative activity with others. Through SUP you will not only become a better paddler, you will be joining a paddle community.
Here at SIC we take pride in what we make. We have spent endless hours developing our products and technologies to create not only the best products on the water but to make sure we have something for everyone. Whether you are a novice paddler just getting into SUP or an advanced open ocean paddler we make a product that will fit within your paddling style as well as your budget.
Not sure which board is right for you? SIC has made it easier to find the board your looking for with the hull finder.